Lyric Theatre website redesign
In 2018, The Lyric Theatre had a very generic basic website that was also expensive and difficult to update because it required a developer to add events or make changes. To eliminate development costs and make it easier for Lyric to manage and even make event updates, we chose SquareSpace as the basis for the site. I added custom front-end coding to the somewhat limited template to create a site that reflects the unique experience of attending an event in this beautiful building. An about page, blog, rental information, photo galleries, inquiry forms, and parking directions were among the much-needed content added. The site has been a great success — events are now updated within hours or days rather than weeks and phone inquiries dropped dramatically. Unfortunately just as the theatre was beginning to become self-supporting, the pandemic shutdown hit, and it is unlikely to reopen.